Kawasaki, Japan – March 18, 2025: Media Links, a pioneer in IP-based media transport solutions will exhibit at NAB 2025 on booth W1666, demonstrating how the Company continues to solve the industry’s challenges in transitioning to IP-based video and data transmission for high-value contribution content. From ultra-reliable, impeccable quality video delivery to seamless remote production, distribution, and cloud-based workflows, Media Links solutions power the world’s most demanding broadcast and live sports environments – day in and day out.
At NAB 2025, Media Links will showcase its entire ecosystem, including the highly regarded Xscend® Media over IP transport platform and highlight various new SMPTE ST 2110 feature enhancements. The company will demonstrate how its solutions are well positioned for Everything and Everywhere content delivery and IP-based media transport, particularly for live sporting environments.
Xscend enables broadcasters, network and content providers to reliably send and receive the highest value media streams across diverse IP infrastructures. The platform is designed with modularity, upgradability, and configurability in mind, providing a truly flexible IP media gateway for any size application or use case. Xscend has gained notability due to its media-tuned architecture that accommodates evolving network protocols, interfaces, compression algorithms, and video formats for now and in the future.
The entire Media Links ecosystem, including the MDP3020 half rack media gateway, MDX switch family and ProMD-EMS network management system are built for mission-critical applications, ensuring maximum uptime and broadcast-grade, rock solid performance across global IP networks. Whether delivering the world’s most watched premier events across continents, integrating remote production workflows, or creatively collaborating between multiple sites, Media Links makes high value IP media transport efficient and dependable, all in a very compelling price/performance value proposition.
Media Links will be at NAB 2025 in the West Hall, Booth W1666, showcasing the future of IP media transport. For more information, visit www.medialinks.com or book a meeting with our team at NAB 2025.
About Media Links
Well recognized and trusted for its reliable media transport solutions that deliver high value content over IP networks, Technology and Engineering Emmy® Award winner Media Links helps deliver exceptional live sporting and entertainment experiences to audiences across the globe. Major recurring events include the Winter and Summer Olympics, World Cup Soccer, American Football, Baseball and Basketball games, political conventions, entertainment showcases, and much more.
Media Links IP technology is optimized for broadcasters, service providers, rights holders and content owners, providing low latency, bandwidth efficient, fail-safe operation with both unsurpassed video quality as well as high speed “hitless” data transmission capability. The Media Links IP portfolio includes media gateways, modular transport platforms, aggregation/core switches, and management control software, supporting formats up to 4K UHD resolutions and network bandwidths to 100G. Solutions are specifically designed to interoperate with industry standards, provide a bridge from legacy interfaces to IP, and flexibly accommodate workflows for current and evolving applications like remote, distributed as well as cloud production. Professional services are also available for network design, installation, and maintenance.
Media Links is headquartered in Kawasaki, Japan with offices in the USA and Australia. Its stock is listed and traded on the Standard Market of the Tokyo Stock Exchange under Security Code Number 6659. Visit us at www.medialinks.com and follow us on LinkedIn and X / Twitter. Email:
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for more information.
Press Contacts for Media Links
Japan (Corporate)
Corporate IR/PR
+81 044-589-3570
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Global
Kimberley Hebdon
Delamere Marketing
Mobile: +1 310-469-8190
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